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MTI 2003 Annual Report
The Materials Technology Institute (MTI) is a unique, not-for-profit technology development organization representing private industry. MTI provides leadership in materials technology for chemical processing to improve reliability, profitability, and safety.

Challenge

This organization produces an annual report to provide the members with a clear financial picture and to help new member corporations understand the value of the organization.


Solutions

After creating a new corporate branding program for MTI, we used this report to launch the new identity and new branding messages. We used 3D interpretations of the brand as key visual illustrations and used member testimonials throughout to communicate the value of membership in MTI.