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Belden Annual Report 1997
Belden CDT Inc. (NYSE:BDC) was formed in July 2004 through the merger of Belden Inc. and Cable Design Technologies Corp. and is one of the largest U.S.-based manufacturers of high-speed electronic cables and focuses on products for the specialty electronics and data networking markets, including connectivity.

Challenge

Our challenge was to communicate, to the investment community, why Belden is MORE than a wire manufacturing company.


Solutions

We determined five critical questions that would define the company and answer why its brand is important, why it is a specialty business, why it is good at building value, why it will grow and why the future is exciting. Bold typography and creative illustrations helped to answer each question in a unique and memorable way.