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| Belden CDT Inc. is one of the largest U.S.-based manufacturers of high-speed electronic cables and focuses on products for the specialty electronics and data networking markets, including connectivity. |
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Challenge Belden CDT Inc. (NYSE:BDC), formed in July 2004 through the merger of Belden Inc. and Cable Design Technologies Corp., wanted to announce, inform and educate investors about the merger and the benefits of the two companies combining as one. |
Solutions A company-wide communications program was developed that focused on the unique combinations of the two companies. To carry a consistent message to investors, we used this theme in the investor presentation materials. In addition to financial highlights, we integrated animated images of successful combinations representing the people, talents, products and markets of the combined company. |