Challenge

This new business needed a professional business identity to get the business venture launched effectively.

Solutions

A bold and slanted letter J became the foundation for a new brand mark. We used the colors red and black to give this small business a bold, noticeable look for business cards and web site design.

In addition to stationery and marketing literature, the brand was used on a small but informative web site to describe their services in detail, announce their seminars and reflect their professional approach to business.