Challenge

When the foster son of one of the Midwest’s most successful construction firms announced he was starting up his own general contracting business, he knew expectations would be high. Todd Weaver, founder of the Legacy Building Group, wanted to be sure his fledgling company could meet them.

He wanted this identity to reflect the strong foundation his company was built on – while also communicating its independence from his family business.

Solutions

Wehrman & Company worked closely with the owner to select the name Legacy which represents the companies strong heritage in the construction industry. Although the company is new, their is a long history of preceding generations in the business. The symbol stands for the individual, the heritage and the community involvement.